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Sustaining the Mission: The value of a robust monthly giving strategy.

During this AFP Breakfast, we will explore the purpose, value, methods, and strategies of developing a strong monthly giving program. We will look at how to begin the conversation within your organization around monthly donations or accelerate the efforts that you are already implementing. Communication strategies and mission alignment are key. This is a stewardship priority, and you have to develop this type of giving lifestyle for your donors, just as you do mid-level, major, and planned giving. Once you have built this strategy into the DNA or your organization, you will see how easy it will to convert these donors into EFT giving as well.

 

Aaron Turner

Aaron is a current Board Member of AFP-West Michigan and is the Director of Development at WGVU Public Media which is west and southwest Michigan’s local PBS and NPR affiliate. He is an alum of Michigan State University (BS) and Grand Valley State University (MA). He also has a Nonprofit Leadership Certification from The University of Illinois at Chicago. Aaron is active in Grand Valley State University’s Institute for Inclusion and Equity and The Johnson Center for Philanthropy where he serves as a consultant and facilitator.

 

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Sustaining the Mission: The value of a robust monthly giving strategy

Jun 14th @ 7:30am - 9:00am

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